For People
Find your next everyday advantage.
- Cash Up before purchase
- Discover offers
- Shop with participating merchants
HOW CASH UP WORKS
More value, before checkout.
Original regional product screens. Illustrative values and merchant names are not UAE offers or confirmed UAE partners. Localized regional illustrations, not a live UAE service. The Top Up excerpt omits unverified transaction details. Currency is unspecified. Merchant names, ratings, distances and counts are illustrative; payment methods shown are not confirmed UAE integrations.
Confirmation example: starting balance 24,500; top-up 55,000; Cash Up 5,500; total added 60,500; new balance 85,000. The 10% rate applies to this illustration only.
WHAT IS SORPA?
Value connects us.
An ecosystem connecting people, merchant offers and everyday spending. Cash Up brings the reward moment forward: eligible bonus value is added when you top up, before you make a purchase.
THE ECOSYSTEM
One Ecosystem. Two Sides of Value.
For Businesses
Make the next visit possible.
- Customer acquisition
- Repeat purchase opportunities
- Merchant engagement and promotion tools
WHY IT IS DIFFERENT
The reward moment comes first.
Traditional cashback
Spend first.
Receive a reward later.
Cashback rewards what you already spent.
SORPA Cash Up
Value added.
Before you spend.
Cash Up increases what you can spend before the purchase.
Available at Extra partnersExtra: green participating merchants only.
Illustrative Cash Up values. Eligible merchants and programme terms apply.
Extra · 10%. Top up AED 100 · Get AED 10 Cash Up · Spend AED 110
PROVEN ECOSYSTEM
INTERNATIONAL EXPERIENCE
Proven across markets. Built for Dubai.
A growing ecosystem connecting consumers and businesses through Cash Up.
600K+
Registered Users
Across the SORPA ecosystem
600+
Merchant Partners
International partner network
Kazakhstan
Established market
Kyrgyzstan
Established market
United Arab Emirates
Launch in preparation
International SORPA ecosystem figures. These are not UAE user or merchant counts.
Geographic footprint
Built across Eurasia. Entering the Middle East.
SORPA’s existing market presence spans Eurasia, with the UAE positioned as the next strategic step in its international expansion.
Select a market to explore its place in the ecosystem. Click or press Enter to keep a selection.
Drag to rotate. Select a country. Connections are illustrative.
Static view. Select a country below.
BUSINESS CATEGORIES
A place for different kinds of business.
Potential merchant categories — not a list of confirmed UAE partners.
SORPA UAE
We are building the next merchant network. Start a conversation while we prepare the UAE launch. Enquiries from all seven emirates are welcome.
Apply for Merchant Partnership